New York City and Beijing, Dec. 12, 2011 - CCG Investor Relations, a leading global investor relations and strategic communications agency, today announced that the agency’s president, Crocker Coulson, will conduct a presentation at The 2011 China Entrepreneurs (CE) CEO & CFO Forum on December 13 and 14 at The St. Regis Hotel in Beijing.
The conference will focus on overseas listed Chinese companies shaping the global market and will address key topics such as how to develop an effective marketing strategy for Chinese companies going global and the effect of CEO public relations on company performance
As China’s economy continues to move into more value-added sectors and China encourages its best companies to follow the “go abroad” policy, the role of the CEO as the public face of the company is becoming increasingly important.
“While China’s corporate leaders now rank among some of the largest and most valuable companies in the world, it is instructive to note that China has yet to produce a single top-ranked global brand. Strategic communications from the CEO office are critical brand and messaging tools as companies chart their course to become recognized, respected, and trustworthy brands and facilitate sustainable global expansion,” said Crocker Coulson, President of CCG Investor Relations.
Coulson’s presentation will examine different branding strategies for continued growth and achievement of corporate goals, along with tools and solutions available to companies to drive stakeholders’ trust both domestically and internationally.
The conference, hosted by CEBEX Group, also offers participants the opportunity to address trends in U.S. regulations and impact on U.S.-Listed Chinese Companies, crisis management best practices.. Other critical topics, such as building a better internal Sarbanes Oxley Strategy and the Dodd-Frank Act’s impact on financial institutions will also be covered by world leading panelists, C-level Chinese companies’ executives and investment community professionals.
For more information about the conference, please visit:
http://www.cebexgroup.com/calendar
About CCG Investor Relations:
CCG is a leading global investor relations and strategic communications consulting firm. In business for more than 30 years, the agency provides a complete range of investor communications, counseling, and IT and data solutions through our global network to over 300 clients across multiple capital markets. CCG has been awarded a number of industry honors for its handling of complex investor relations and crisis communications matters. The agency's corporate headquarters is in Los Angeles with additional offices in New York, Beijing, Shanghai, Hong Kong, Sydney, Frankfurt, Sao Paulo and Tel Aviv. For further information, contact CCG directly, or visit the Company's web sites at http://www.ccgir.comand http://www.ccgirasia.com.
For more information, please contact:
Crocker Coulson, President
CCG Investor Relations
Direct: +1-646-213-1915
Email: crocker.coulson@ccgir.com
Kate Zhao, Media Relations Specialist
CCG Investor Relations
Direct: (646) 833-3423
Email: kate.zhao@ccgir.com
CCG投资者关系总裁Crocker Coulson先生将在创业中国精英会发表主题演讲：公司首席执行官参与公共关系的影响
纽约、北京，2011年12月12日 -全球领先的投资者关系和战略传播机构CCG投资者关系公司，今日宣布，该机构的主席Crocker Coulson先生将在创业中国精英会的首席执行官和财务官论坛，就公司CEO参与和主导公共关系，所带来的深远影响一题，发表主题演讲。2011年该论坛将于12月13日和14日在北京瑞吉酒店举行。
本次会议将重点放在中国海外上市企业重塑全球市场，将讨论的重点议题包括了如何发展中国企业“走出去”的有效营销策略，和公司首席执行官参与公共关系建设对公司业绩和品牌的影响。
随着中国经济的继续向着各类增值行业发展，同时也在鼓励中国最好的企业“走出去”的政策导向下，首席执行官的角色，在公众公司面对全球市场时显得越来越重要。
“虽然当今中国有一些世界上盈利价值排名靠前的企业，这也是利好的因素，但是中国还没有产生一个全球排名领先的品牌。在公司与公众的品牌和战略沟通中，来自CEO的战略信息，起着至关重要的作用。他们也将成为全世界认可的，值得尊重和信赖的品牌的坐标系，并可以促进可持续的全球扩张，”CCG投资者关系公司总裁Crocker Coulson先生谈到。
Coulson先生的演讲将探讨不同的品牌战略，以满足持续增长和企业目标的实现，以及各种传播和公共关系工具和企业解决方案，用以赢得利益相关者在国内和国际上获得信任。
由CEBEX集团主办的这次会议，还为参加者提供其他了解和沟通的机会。会议同时会探讨的热点问题包括了美国上市法规法律的最新变化动向和对在美上市的中国公司的具体影响，危机管理的最佳实践案例和趋势，以及其他关键议题，例如如何根据萨班斯法案建立一个更好的内部控制系统，多德 - 弗兰克法案“对金融机构的影响等等。会议的出席人员包括了拥有国际知名度的意见领袖，中国公司的高管和各个投资界专业人士。
欲了解更多有关会议的详细信息，请访问：
http://www.cebexgroup.com/calendar
关于CCG 投资者关系公司：
CCG 是一家全球领先的投资者关系和战略沟通咨询公司，自创办至今已有30多年的行业经验。通过其全球化网络，CCG 在多个资本市场为超过300位客户提供全方位的投资者关系沟通、咨询和IT 数据解决方案服务。CCG 因其在协助客户应对复杂的投资者关系事务和危机处理方面的出色表现，已多次被授予业内荣誉奖项。公司总部设于洛杉矶，另外在纽约、北京、上海、香港、伦敦和特拉维夫设有办公室。如需获取更多信息，请与CCG 公司联系，或登录公司网站http://www.ccgirasia.com 。
欲知其他活动详情，请联系：
CCG 投资者关系公司总裁Crocker Coulson
CCG投资者关系，纽约
电话：+1-212-245-1010
传真：+1-212-202-5295
电邮：crocker.coulson@ccgir.com
媒体关系专员赵莹
CCG投资者关系，纽约
电话：+1-646-833-3423
电邮：kate.zhao@ccgir.com
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